MEDICAL & DENTAL PRACTICES
Marketing for Elective Medical and Dental Practices
For practices offering elective, high-value procedures in the US, starting with Texas. We begin with measurement, so you can see which ads and pages actually lead to consultation requests before spending more.
Who this is for
Practices where patients research for weeks before booking a consultation, and where one new patient is worth a meaningful amount of revenue. For example:
Why practices are different
Ad platforms restrict how health-related ads can be targeted, patients compare several providers before booking, and many enquiries arrive by phone. Measurement that only counts clicks or form views makes it hard to know which spend brings consultations.
What we do not do
We are a marketing and measurement team, not a legal or HIPAA compliance advisor. We document what your website tags send and to whom, so you and your compliance advisor can make the decisions.
Where we usually start
The first steps are about knowing what works today, before adding budget or new channels:
Consultation requests as the main conversion
Calls, form submissions and online booking requests are tracked as separate actions, so campaigns are judged on consultations requested, not on clicks.
Google Ads within healthcare policies
Google has specific healthcare and medicines policies, and health is a restricted category for personalized ads. Campaigns are built around search intent for the procedures you offer.
Procedure pages that answer patient questions
One clear page per procedure: who it is for, what to expect, recovery, how pricing is discussed, and how to request a consultation.
Local search visibility
Google Business Profile categories, services, photos and reviews, and consistent practice details across the web.
Reviewing what tags send
We check what page URLs and parameters reach analytics and ad platforms, so sensitive details are not passed by accident.
Frequently asked questions
Do you only work with practices in Texas?
Texas is where we are focusing first, but we work with elective practices anywhere in the US.
Do you work with medspas?
No. We focus on dental, surgical and other elective medical practices.
Can you make our marketing HIPAA compliant?
No. We do not give legal or HIPAA compliance advice. We show you what your tracking sends and to which platforms, so your compliance advisor can decide what to change.
Do you need access to patient data?
No. We work with marketing and analytics data. We do not need, and do not ask for, patient records.
How do we start?
With the free tracking check: a one-page written report on what your website currently measures, with up to five evidence-based findings.
Do we need to schedule calls?
No. We work in writing: email, shared documents and short recorded walkthroughs, so you can review everything on your own schedule.
Ready to get started?
Start with a free tracking check. Ongoing work is quoted to the channels and scope you choose; ad spend is paid directly by your practice.